Rap star Ye, previously often known as Kanye West, has filed a number of trademark purposes that present the musician may be making ready to mint his personal non-fungible tokens (NFTs), alongside a variety of bodily merchandise.
Based on trademark legal professional Josh Gerben, Ye has filed 17 new trademark purposes round his YEEZUS identify, which point out the rapper goals “to launch YEEZUS-branded amusement parks, NFT’s, toys and extra.”
Extra particularly, he has filed trademark purposes for “blockchain-based non-fungible belongings,” “currencies and tokens,” and “on-line retail retailer companies that includes … digital artwork.”
One filing even notes the potential for “offering an internet market for consumers of crypto and/digital collectibles, currencies, tokens, and belongings.”
The purposes additionally embody a variety of different merchandise, together with amusement parks, bodily and on-line retail shops, toys, video games, sporting tools, marketing campaign buttons, clothes, luggage, home items, and cosmetics.
The intention to launch NFTs exhibits a u-turn within the rapper’s anti-NFT stance. Simply earlier this yr, Ye stated to his 10.5m Instagram followers that he will not do NFTs (at the moment, at the very least).
“Don’t ask me to do a fucking NFT,” he stated, including, “Ask me later.”
Within the caption of the submit, the musician stated, “FOR NOW I’M NOT ON THAT WAVE I MAKE MUSIC AND PRODUCTS IN THE REAL WORLD.” This might clarify the submitting software for parks, amusement merchandise, and shops. West has beforehand expressed curiosity in creating his personal amusement parks.
“What I need to do post-Grammys is I need to work on cities, I need to work on amusement parks, I need to change leisure experiences,” he reportedly said. “[It’s] one thing like if McQueen or Tarsem [Singh] was to satisfy the leisure worth of a Cirque du Soleil or a Walt Disney.”
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